Latest Statistics

As Fiji’s largest foreign exchange earner, the tourism industry plays a key role in supporting Fiji’s economy. To maximize opportunities and remain competitive, the industry requires up-to-date information on market trends and industry developments to help shape their marketing strategy. 

To meet this need, Tourism Fiji is working with tourism industry stakeholders, the Fiji Bureau of Statistics (FBoS), the Market Development Facility (MDF) and world class data analytical agency STR Global to produce tourism data, insights, and market research that will help Fijian tourism businesses effectively market their products to both domestic tourists and international visitors. 

The reports (linked below) provide reliable data and insights into specific themes like accommodation, visitor arrivals and discuss opportunities that tourism businesses can exploit to aid in their COVID-19 recovery strategy.